Tagged: Public Relations

How Liliana Pertenava Establishes Connections with Journalists

Former communications lead at Runa Capital, producer/director of the documentary film Crypto Rush, and Techstars Berlin Accelerator mentor Liliana Pertenava speaks about building relationships with TechCrunch reporters and other industry journalists, and talks about her Axxilion communications consultancy....

Solid PR Strategies through COVID-19 Crisis

On March 11, the World Health Organization (WHO) declared the coronavirus a pandemic. As of Wednesday, 118,000 people in 114 countries have contracted the virus and nearly 4,300 people have died. Now, more than...

Public Relations Basic for Your Employer Branding

The degree employer’s brand relevance is reflected in the latest statistics: according to Employer Branding Insights Report 2019, 90% of candidates consider HR brand of an employer when applying, 95% of respondents say company’s...

How Startup Can Respond To Reputation Crises

In a startup ambitions are as big as the risks. The teams of such projects are looking for a business model that will quickly conquer international markets. Actually, the term is defined by Steve...

The Ultimate Guide to Press Release Distribution

To thrive as a small business, you need press coverage. But, unfortunately, coverage doesn’t just come naturally — you need to work for it. Enter: The press release. Press releases are important for increasing...

The 20 Top PR Conferences of 2020

Have you ever talked about the importance of professional development at work, then become so busy that six months and then a year go by without any of that development actually happening? You’re not...

13 PR Blogs You Should Be Reading This Year

One of my first jobs out of college was working as an entry-level PR associate. Like most recent grads without any real industry experience, I’d spend my days blasting out the same artless, impersonal...

The Ultimate Guide to Public Relations in 2019

Are you looking to expand your business’s reach? Would you like to expose your brand to new people who’d likely be interested in your product or service? Welcome to the world of public relations....