Small Fish In A Big Pond

How does the CEO of a New Zealand-based creative design agency become a provider of project management software? Ask Julian Stone, director of ProActive Software Ltd. Stone created a project management tool for his Palm Pilot five years ago and shortly thereafter began marketing it internationally. But it’s tough for a small firm to build credibility, cater to would-be customers and find its niche in a universe dominated by much larger stars.

Read more