Marketing and advertising are crucial for getting diners to your new restaurant. Learn the many ways to market your restaurant, including local newspapers, TV, web advertising, and word-of-mouth.
Why settle for an advertising job when you can have a rewarding career? These job opportunities for freelancers, agency pros, PR specialists, marketing gurus, and television personnel will help you advance your career.
Learn about the traditional marketing tools like coupons, discounts, and freebies, as well as new leading-edge marketing tactics like customer loyalty programs and birthday clubs. And find out the latest marketing and advertising strategies from the largest retail chains, including Wal-Mart, Home Depot, Best Buy, and Target.