Marketing in Project Management

Marketing is one of the most studied and analyzed fields of knowledge in the corporate world; therefore, its techniques and tools should be considered and applied to the environment of project management. This article analyzes the main concepts of marketing in the phases of a project or program, the key stakeholders and elements of marketing in a project, and also looks at an example of the positive use of marketing in Brazil’s Olympic bid.

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11 Google Tools You Should Be Using To Improve Your Marketing #infographic

When it comes to improving your online marketing strategy, you need to ensure that you have the right resources available to give your strategy the boost that it needs. Better still is having these tools all in one place, so when it comes to looking for the right equipment to get the job done what do you do? You Google it of course. It comes to no surprise then that Google have provided a shed load of tools that can help any business achieve success. Take Google Analytics for example, this is used by so many companies to give insight into website traffic, how long people are spending on your site, how many of your visitors are new or returning and where you visitors are coming from

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Your Guide to Google Plus B2B Marketing #infographic

It’s safe to say that the discussion over the importance of using social media for marketing is over. Business marketers have realized that social media is an impactful tool and a cost-effective way to build brand awareness and reach new audiences – not to mention businesses of all sizes are using these channels in some fashion. But when it comes to “which platform to use and why” particularly for B2B companies, debate continues to rage.

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Train Marketing Biceps: Your 10 Minute #AdWords Management Workout – #infographic

So you just hired a third party to manage your AdWords campaign and don’t know what they do, or just got your first PPC job and over whelmed by the amount of work that needs to be done – Klient Boost provide a clear work flow and identify three clear perspectives used for each optimization strategy just for you. This gifophrics series is truly one of the best compiled AdWords best practice guidelines we have seen to date fantastic job and amazing delivery.

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